YouTube Channel Due Diligence
Receive a 17-point analysis on your YouTube channel acquisition. Our goal is to minimize risks so you get the best deal. View a sample report.
Firms We’ve Helped
We Catch Red Flags That Others Miss
Our team is well-versed in both operating and acquiring YouTube channel businesses.
Our due diligence unearths the red flags in the channel, niche, revenues, and more.
What’s Covered?
We perform a rigorous 17-point analysis of your YouTube channel acquisition. We deliver a written report outlining our findings with metrics to showcase the pros and cons of the asset. Our analysis digs deep into these categories.
Business Analysis
YouTube channels are built around a specific niche or topic. We’ve reviewed YouTube channels for sale in a platitude of broad and niche topics giving us an upper hand when evaluating. We do the following:
Deep-dive into the channel’s niche and how that impacts operations
Channel operational metrics
P&L Analysis
The valuation of the business is based on a multiple of past earnings. Our team has deep expertise in catching red flags in a P&L that do not add up with the actual earnings. We look for:
Verifying claimed revenues via access to the dashboard, screenshots, and video
Trailing revenue analysis to catch trends
Cost analysis and insights
Channel Analytics
We analyze every key performance indicator (KPI) for YouTube channels. Here’s what we look into:
Analyze the data behind each KPI (RPMs, watch time, geography, viewer age, traffic source)
Analyze KPIs against time to understand trends
Draw insights from KPIs from past experiences & due diligence reviews
Channel Monetization
Understanding the revenue streams the business is currently utilizing is key to evaluating the business for sale. With our years of experience, we can advise on which monetization strategies are red flags. We look for:
Analyze monetization longevity
Evaluate monetization diversification
Analyze monetization longevity
Workload & Investment Projections
A YouTube channel has a constant workload and further investments that need to be made post-acquisition. We draw insights from our experience and the business itself. Here is what we do:
Suggestions on the team needed to run the business
Suggestions on costs to hire team members based on experiences
Insights into time requirements weekly to keep business stable or growing
YouTube Channel Valuation
The valuation of YouTube channels is based on a revenue multiple and past earnings. Determining the valuation multiple is a critical factor that depends on the niche, market trends, trends, SEO metrics, and more. We look for:
Expert suggestions on what business is worth
Evaluate asking price and multiple against market trends
Suggestions on ideal valuation structure (e.g., earnouts based on performance)
The Due Diligence Team
Mushfiq Sarker, Lead Analyst
Mushfiq is the Lead Analyst overseeing due diligence reviews. He has been buying, growing, and selling online businesses since 2008.
He has performed due diligence on well over 1,000 businesses to date. He has kept up-to-date with the current industry as an operator running his own companies. He brings these insights into every due diligence review.
Testimonials
I engaged WebAcquisition on 3 pieces of work for a business acquisition: marketing and technical diligence, financial diligence, and an opportunity identification and evaluation report (what they call “Easy Wins”). I was very pleased with all three, with the two diligence pieces giving me good comfort, and the Easy Wins report opening my aperture for what was possible after acquisition.
Gold Creek Pond
I hired Mushfiq and his team for their concierge Deal Sourcing service. Over a 8 month period, the team worked to source deals both on and off-market that met my investment criteria. We found a stable $2M eCommerce business that we closed on. They assisted in structuring the deal where we put down 60% and the rest seller financed. They also performed due diligence to ensure it was a stable business. Overall, the service is highly recommended!
Twenty Hours
Mushfiq and team did an outstanding job on their due diligence, identifying a critical element in the business that we were looking at that caused us to back away from the deal. Really appreciate the attention to detail and thoroughness of their evaluation of our potential acquisition target and I definitely plan to use them again.
I purchased a package of five “site reviews” by Mushfiq. I am super impressed with the feedback Mushfiq gives and the value delivered. Even though I have not moved forward purchasing any of the sites I’ve asked Mushfiq to review, I wouldn’t think of buying an online business without getting his take first. I’ve learned a ton from him on each review delivered.
Mushfiq and the team are experts and are always great to work with. Not only do they have a very quick turnaround on Due Diligence reports themselves (I’ve used them twice now for two successful purchases), Mushfiq is always available for follow-up questions. He is also extremely quick to respond. Would recommend.
Paragraph Capital
The WebAcquisition team helped us perform due diligence reviews on multiple Amazon FBA businesses. We received an actionable report with many insights. I highly recommend Mushfiq and his team!
Venturr.io
“Mushfiq & his team did a great job with the full due diligence report… Not only did he look at the financials but did a full analysis on domain history, website history, market analysis, traffic, SEO, backlink, projections, valuation & deal structure and more. This is what I needed to make an informed decision and to acquire the business… I would definitely hire him again to do my M&A due diligence.”
Jon Kong
WebAcquisitions was fast, responsive, and most competitively priced. Turning around my report in only 5 days, they are one of the few firms that do a thorough SEO assessment as well as validating revenues. Mushfiq’s experience allowed us to catch things that weren’t on our radar.
Jasmine Grainger
I hired the WebAcquistion team to perform due diligence on a few content, Shopify, and newsletter businesses. Their deep expertise in operating such businesses definitely shows in the reports. Recommended!
Indexsy
We hired Mushfiq’s team to perform due diligence on various content sites. Their reports were extremely thorough and pointed out insights that helped us make an acquisition decision.
Scott Oldford
The Wisdom Group
WebAcquisition team performed a due diligence review of a content website we wanted to acquire from Empire Flipper’s brokerage. They reviewed everything related to the website and provided insights that have helped us make a decision. Recommended!
My consultation with WebAcquisition was very valuable and insightful. I was seeking feedback on potentially merging two sites into one and the conversation helped determine the best path forward, but also covered some other things like better monetization techniques. Extremely knowledgeable and experienced
Bryan May
I was very happy with the [Amazon KDP] report as it opened my eyes and without question prevented me from making a big mistake.
The report covers everything and makes your decision a lot easier, the money is well spent.
I highly recommend WebAcquisition.
Henrik H.
The DD report was very informative, detailed, and expertly put together.
It was a valuable tool to help inform my decision on the [YouTube channel] business I was looking to acquire. It was money well spent considering the cost of the business I was looking to buy. I highly recommend their services.
Brian Alper
It’s always a good idea to have another set of eyes review a deal, regardless of size. I’ve worked with Mushfiq, David and their team a few times now on pre-deal due diligence services. It is clear that they are very knowledgeable about the ecommerce space, highlighting the pros and cons of each deal and providing a thorough review of potential acquisitions, including any potential red flags. I would not hesitate to hire them again.
Andrew Valen
Mushfiq has done a few due diligence reports for me and they were all excellent.
He is very thorough in his analysis and review of the business and industry. He found some red flags that I never would have found and likely saved me from some bad acquisitions. I also did a consulting call with him to help with my acquisition strategy. The call was great and he helped me refine my strategy and focus. I would definitely recommend Mushfiq.
Andy Edler
Common Questions
Is this service only for beginners in online business?
First-time investors will find the most value from our service. However, seasoned investors who have purchased online businesses before can use us for a second expert opinion. We can catch red flags or point out opportunities you may have missed.
Who is this due diligence service for?
This service is perfect for anyone looking to purchase a YouTube channel asset. Once you’ve found the business through a broker or private seller, you can utilize our service to have an expert opinion on whether the business passes due diligence.
Do I need to have a Letter-Of-Intent (LOI) on an acquisition?
No, you do need to have made an offer or have an LOI on a YouTube channel acquisition. We can perform due diligence before you make an offer.
What is the turnaround on the due diligence?
After we’ve received access to what we need to perform the due diligence, the turnaround time is within 7 business days. If the turnaround time is longer, we will communicate that with you.
Can I get a faster turnaround on the report?
Yes. On a case-by-case basis, we can expedite an order to be delivered in 3-4 business days. There is an additional fee for quicker turnaround.
What’s required to perform due diligence?
We require the following to perform due diligence:
- Access to YouTube channel dashboard as a guest user
- Access to P&L spreadsheet
- If needed, connection to the broker or private seller to ask questions and receive data/screenshots
How is the report delivered?
A link to download your written report (PDF) will be sent to the email address used to purchase.
Pricing & Next Steps
Due Diligence Report: $2,490+
Our advisors will perform a 17-point analysis of your potential YouTube channel acquisition. You will receive an in-depth PDF report. View a sample report.
We deliver the results within 7-10 business days.
Easy Wins Teardown: $990
We pinpoint growth opportunities leading to increased revenues. Doing this prior to closing provides confidence.
The deliverable is a PDF report outlining wins. No additional turnaround time is needed.
Fill out the contact form with basic details of the business you would like to acquire. We will follow up in less than 24 hours if we can perform the due diligence review and provide a final quote.
Other Services
Are you looking to acquire a different type of business? We have due diligence services for the following:
