Merge Content Websites & Aged Domains
Receive an in-depth analysis of exactly how and what pages to merge between two content websites. We strike a balance between the risk and benefits of mergers.
Our Mergers Increase Traffic & Authority
Performing a merger is a difficult and risky task if not done right. You risk losing all of your traffic on your main website.
We’ve done hundreds of content website mergers with existing websites and/or aged domains to improve traffic and domain authority.
What’s Covered?
We perform a rigorous analysis of each website’s content to understand what articles are valuable to be merged and which ones have minimal value. This value analysis of each article is depending on first-party and third-party data metrics compiled by our proprietary processes.
We deliver a spreadsheet report that outlines exactly the most risk-averse high-value merger strategy on a per URL basis. Accompanied with the report is a PDF summary report.
The multi-step process is as follows:
Perform a rigorous content audit for both sites using all data sources (e.g., traffic, word count, publish date)
Shortlist articles that can be moved as is without
Shortlist articles that are similar which should be merged together
Shortlist articles that should probably be removed
Suggestions on how to handle homepage, categories, and other high-level pages
Our processes are conservative to strike a balance between minimal risk and maximum authority.
The Merger Team
Mushfiq Sarker, Lead Analyst
Mushfiq has been buying, growing, and selling content websites since 2008. He has sold over 200+ websites with multiple six-figure exits. He has deep expertise in SEO, conversation optimization, and affiliate marketing, among others.
Mushfiq has built up the TheWebsiteFlip.com brand through extensive mergers by acquiring competitors. He has deep expertise in striking a balance between the risks and benefits of mergers.
Vukasin Ilic, Merger Specialist
Vukasin focuses on helping businesses generate more customers by creating tailor-made SEO strategies. He has intensive experience auditing content websites, strategizing on mergers, and developing growth strategies.
Vukasin’s main expertise is to utilize first- and third-party data metrics to understand how content websites should be merged.
Common Questions
Who is this service for?
This service is perfect for those who have two content websites that are similar in topical relevancy and want to merge them together. You must have at least two websites before utilizing the service.
Do I need to have already acquired a second website or domain?
We can perform a pre-acquisition merger strategy so you can understand the full benefits. Using our strategy, you can be more confident if a merger into your existing business would be a minimal-risk or high-risk idea.
Do you do mergers of aged domains?
Yes. If you’ve found an aged domain through a marketplace or domain auction, we can develop a merger strategy.
What is the turnaround time?
The turnaround time is 7 to 10 business days.
What’s required to perform the mergers?
Technically, we do not need access to any platforms. However, having access to Google Analytics data provides additional accuracy since our merger strategies take traffic into account.
How is the report delivered?
A link to download your spreadsheet analysis and PDF summary will be sent to the email address used to purchase.
Pricing & Next Steps
Website Merger Strategy: $1,590
Our team of analysts will rigorously analyze your websites to put together a merger strategy spreadsheet and PDF summary report.
We deliver the results within 7 to 10 business days.
Merger Implementation: Ask for Quote
We have a back-end team of website mergers that can implement the strategy we’ve developed after your review.
We perform the implementation within an additional 7 to 10 business days.
Fill out the contact form with basic details of the websites or domains you are interested in merging. We will follow up in less than 24 hours after performing a preliminary check to ensure the merger can be performed.
