| 10/2/23 |
$31.8K Per Month Amazon FBA Site in the Food & Beverages Niche |
Entertainment, Food & Beverages, Lifestyle |
Empire Flippers |
$575,315 |
$31,791 |
$13,698 |
42 |
|
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Price was adjusted to $575,315 (increased by $2,251).
Average Monthly Revenue
$31,791
Average Monthly Profit
$13,698
Niche
Entertainment, Food & Beverages, Lifestyle
Our Commentary
Broker Description
This listing is for an Amazon FBA and eCommerce business created in January 2015 in the food & beverages, entertainment, and lifestyle niches. Included with the business are two Amazon Seller Central accounts with 8 SKUs for novelty beverage consumption products. The best-selling SKU has a 4.3-star rating with 1.6K+ reviews. The well-branded business is a part of Amazon Brand registry 2.0, has strong net profit margins above 50%, and requires minimal effort to maintain. A significant social media presence has allowed for little-to-no advertising costs.
The products are sold in the US, Canada, and Australia. The business earns its income through Amazon FBA (85.6%), and Shopify (14.4%), and includes a North American Seller Central account and an Australian Seller Central account (AU makes up less than 1% of revenue). The business uses two suppliers based in China. Amazon inventory is shipped directly to Amazon warehouses. Shopify inventory was previously stored and fulfilled via a 3PL, but as of October 2022, all Shopify inventory is stored and self-fulfilled by the Sellers.
The top three traffic channels include direct (33.90%), organic search (25.53%), and social (17.30%). The top three countries driving traffic are the US (77.70%), Canada (5.70%), and India (2.9%). The top three pages on the site make up 28.27%, 18.53%, and 8.62% of the site’s total views respectively.
The business includes a TikTok account with ∼50K followers and an Instagram account with ∼51K followers that drive a significant amount of traffic to the products.
The business experiences some seasonality favoring the summer months.
*This business also sells on Etsy, however, this has not been directly included in the valuation due to the small size of revenue generated on this platform.
**The hero SKU went through a design change in November 2022 that reduced the size of the packaging. The Sellers have estimated that this reduction in size has saved $5 per unit sold as they moved from an “oversized” item to a “Large Standard” item. We have applied a $5 per unit sold add-back to any of the old designs to backdate this cost saving. The reduced Product Landed Costs associated with this SKU have also been backdated to any sales from the original-sized design.
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| 10/2/23 |
$64.5K Per Month eCommerce Site in the Hobbies Niche |
Hobbies, Occasions & Gifts |
Empire Flippers |
$544,195 |
$64,497 |
$24,736 |
22 |
|
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Price was adjusted to $544,195 (increased by $4,187).
Average Monthly Revenue
$64,497
Average Monthly Profit
$24,736
Niche
Hobbies, Occasions & Gifts
Our Commentary
Broker Description
This listing is for an eCommerce business created in August 2022 in the hobbies and occasions & gifts niches. The business features a product related to a popular book series. The business drives strong organic traffic, maintains margins of 38.35% and requires minimal time to maintain.
There is one supplier and fulfillment partner located in China who hold and fulfill inventory.
There is one employee who manages customer support and product fulfillment. This employee can move over with the new Buyer if requested.
Traffic comes primarily from paid search (59.83%), direct (20.74%), and organic search (12.31%). The top three countries driving traffic are the US (61%), the UK (15.56%), and Australia (5.59%).
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| 10/2/23 |
$93.2K Per Month Amazon FBA Site in the Baby Care Niche |
Baby Care, Occasions & Gifts |
Empire Flippers |
$590,390 |
$93,162 |
$17,891 |
33 |
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Price was adjusted to $590,390 (increased by $42,942).
Average Monthly Revenue
$93,162
Average Monthly Profit
$17,891
Niche
Baby Care, Occasions & Gifts
Our Commentary
Broker Description
This listing is for an Amazon FBA business created in November 2021 in the baby care and occasions & gifts niches. The account is registered through Amazon Brand Registry and features 10 SKUs for curated gift boxes. The products have good reviews and average a rating of 4.6 stars. One of the SKUs is currently Amazon's Choice. The business has experienced substantial growth in the last few months. The products have good reviews and average a rating of 4.6 stars.
The seller has 35 suppliers located in China. Inventory is sent to a central warehouse for quality inspection, assembly, temporary storage, and packaging before being shipped to Amazon warehouses.
The business has two warehouse employees as well as an operations specialist, a product developer, a product designer, and a supply chain manager.
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| 10/2/23 |
$19.4K Per Month Amazon Associates Site in the Technology Niche |
Information, Technology |
Empire Flippers |
$548,654 |
$19,407 |
$18,919 |
29 |
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Price was adjusted to $548,654 (reduced by $104,019).
Average Monthly Revenue
$19,407
Average Monthly Profit
$18,919
Niche
Information, Technology
Our Commentary
Broker Description
This listing is for an Amazon Associates, display advertising, affiliate, and lead generation business created in December 2020 in the technology and information niches. The WordPress site features informational articles and buying guides for home networking. The business has experienced year-over-year traffic and revenue growth, has well-diversified revenue streams, and has a solid backlink profile with links from sites like Verizon, Huffington Post, and MSN. Minimal effort is required to maintain this business.
The business earns its income through Amazon Associates (72%), display advertising (21%), affiliate (4%), and lead generation ((3%). The top three traffic channels include organic (93.06%), direct (6.5%), and social (0.35%). The top three countries driving traffic are the US (84.19%), the UK (1.59%), and India (1.41%). The top three pages on the site make up 9.66%, 3.06%, and 2.66% of the site’s total views respectively.
The majority of the content has been written by the Seller, with some content outsourced to external writers.
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| 10/2/23 |
$71.1K Per Month Amazon FBA Site in the Health & Fitness Niche |
Health & Fitness, Survival & Security |
Empire Flippers |
$485,395 |
$71,106 |
$12,135 |
40 |
|
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Price was adjusted to $485,395 (reduced by $37,106).
Average Monthly Revenue
$71,106
Average Monthly Profit
$12,135
Niche
Health & Fitness, Survival & Security
Our Commentary
Broker Description
This listing is for an Amazon FBA and ecommerce business created in January 2016 in the health & fitness and survival & security niches. The account is registered through Amazon Brand Registry and features 34 SKUs related to fitness as well as survival-type products. The products maintain a 4.5-star average rating over thousands of reviews and the business requires minimal time to maintain.
This business sells in the US and UK, and generates revenue from Amazon FBA (99%) and ecommerce (1%). The Seller works with a sourcing agent in China who sources from various suppliers. Inventory is stored at a 3PL and at Amazon fulfillment centers.
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| 10/2/23 |
$17.1K Per Month Digital Product Site in the Information Niche |
Information |
Empire Flippers |
$464,097 |
$17,116 |
$16,003 |
29 |
|
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Price was adjusted to $464,097 (reduced by $51,363).
Average Monthly Revenue
$17,116
Average Monthly Profit
$16,003
Our Commentary
Broker Description
This listing is for a digital product business created in November 2021 in the information niche. The custom-coded platform features educational content focused on intelligence testing. The business has virtually zero marketing expenses and requires minimal effort to maintain.
The top three traffic channels on the website include organic search (71.99%), direct (21.77%), and organic social (2.86%). The top three countries driving traffic are the US (42.4%), the UK (10.16%), and Canada (5.72%). The top three pages on the site make up 18.21%, 17.47%, and 16.47% of the site’s total views respectively.
*The Seller is including an additional site, essentially a clone of the main site, in the sale.
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| 10/2/23 |
$48.0K Per Month Amazon FBA Site in the Hobbies Niche |
Hobbies, Home, Outdoors |
Empire Flippers |
$376,719 |
$48,032 |
$9,418 |
40 |
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Price was adjusted to $376,719 (increased by $21,057).
Average Monthly Revenue
$48,032
Average Monthly Profit
$9,418
Niche
Hobbies, Home, Outdoors
Our Commentary
Broker Description
This listing is for an Amazon FBA business created in October 2021 in the hobbies, outdoors, and home niches. The account is registered through Amazon Brand Registry 2.0 and features 2 SKUs related to a particular seating option. The top-selling SKU has 4.3 stars and over 800 ratings while the second one has 4.5 stars and over 200 ratings. The business is niched down, making it easy to run with only 2 SKUs. The seller spends a minimal amount of time in running the business.
There is one supplier located in China. All inventory is stored in Amazon warehouses. Orders through eBay are shipped via Amazon multi-channel fulfillment.
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| 10/2/23 |
$13.9K Per Month Display Advertising Site in the Hobbies Niche |
Hobbies, Home |
Empire Flippers |
$490,802 |
$13,886 |
$12,585 |
39 |
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Price was adjusted to $490,802 (increased by $30,336).
Average Monthly Revenue
$13,886
Average Monthly Profit
$12,585
Our Commentary
Broker Description
This listing is for a display advertising, Amazon Associates, Sponsored Posts, affiliate, and digital products business created in May 2019 in the hobbies and home niches. The WordPress site features informational and review-type content related to a particular type of craft. The business has experienced significant year-over-year revenue growth. The site contains high-quality content and a strong backlink profile. The seller spends a minimal amount of time in maintaining the business.
This business generates revenue from display advertising (66.6%), Amazon Associates (28.8%), Sponsored Posts (3%), affiliate (0.9%), and digital products (0.7%). Traffic comes primarily from organic (93.11%), direct (6.03%), and referral (0.68%). The top three countries driving traffic are the US (80.35%), Canada (6.51%), and the UK (3.91%). The top three pages make up 11.51% of total site traffic, generating 7.45%, 2.53%, and 1.53% of traffic respectively.
*There has been a temporary Amazon Associates commission rate increase from Mid-May 2023 to Mid-June 2023 for this business.
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| 10/2/23 |
$90.2K Per Month Amazon FBA Site in the Occasions & Gifts Niche |
Occasions & Gifts |
Empire Flippers |
$535,992 |
$90,233 |
$17,866 |
30 |
|
|
Average Monthly Revenue
$90,233
Average Monthly Profit
$17,866
Our Commentary
Broker Description
This listing is for an Amazon FBA and Amazon FBM business created in April 2019 in the occasions and gifts niche. The account is registered through Amazon Brand Registry 2.0 and features 9000+ SKUs related to popular novelty gift items. The business is trademarked and drives a majority of its sales organically. With the help of VA contractors, the seller spends a minimal amount of time running the business.
There are three suppliers for the FBA business and are all located in China, whereas the five suppliers for the FBM business are all located in the US. The seller uses a third-party freight service and all products are stored in FBA warehouses.
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| 10/2/23 |
$77.3K Per Month Amazon FBA Site in the Pet Care Niche |
Pet Care |
Empire Flippers |
$560,398 |
$73,952 |
$14,369 |
39 |
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Price was adjusted to $560,398 (reduced by $29,126).
Average Monthly Revenue
$73,952
Average Monthly Profit
$14,369
Our Commentary
Broker Description
This listing is for an Amazon FBA business created in October 2020 in the pet care niche. The account is registered through Amazon Brand Registry and features 3 SKUs related to particular toys for pets. The business is a long-established brand in a popular niche and has a low TACoS. The SKUs average a 4.3-star rating and the Seller spends a minimal amount of time running the business.
Inventory is stored in the Amazon warehouse and self-storage. Currently, the business sells only in North America.
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